Jersey Mike’s Subs Opens First Wisconsin Store - Now in 29 States!

Owner Celebrates with Free Sub Fundraiser For Local Schools

Jersey Mike’s Subs opened its 29th market with its first store in the state of Wisconsin, in Brookfield.  Jersey Mike’s owner Tim Murphy knows the importance of community relations and celebrated his new ties with the area during the grand opening on Sept. 8.  

To commemorate the event, the new restaurant, located at 17550-C West Bluemound Road, hosted a 5-day fundraiser from Wed., Sept. 8 through Sun., Sept. 12, with proceeds supporting Swanson Elementary School, Wisconsin Hills Middle School and Brookfield Central High School Booster Club.  Anyone who had a fundraising coupon received a free regular size sub with a minimum $1 donation.  More than 7,500 coupons were distributed throughout the community.

“The school year is just beginning and we are excited to support our local education system. Education is extremely important as it sets a foundation to achieve our future dreams,” said Murphy. “At Jersey Mike’s we share that commitment and encourage our neighbors to help us support the good work of all three schools.”  The school district’s mission is to empower students to achieve personal and academic success in a safe and respectful environment. 

Murphy added that to celebrate the store’s second week, they decided to do even more and will be holding a fundraiser for the Brookfield Soccer Club.

The history of the company is one of entrepreneurship and giving back.  CEO Peter Cancro started the company at age 17, before he was even legally able to slice a sub.  Today, Jersey Mike’s has more than 475 locations open and in-development nationwide.  The company remains committed to making a difference in the communities it serves.  Last year, the company’s fundraising efforts delivered more than $250,000 to local organizations.

 “We receive fan mail from people across the country asking us to open in their area so we are pleased to bring a taste of the Jersey Shore to Wisconsin,” said Peter Cancro, Jersey Mike’s founder and CEO. “We congratulate Tim on the opening of his first store and know his enthusiasm for education and sports will be important for the youth of Brookfield,”

Murphy was initially attracted to Jersey Mike's because of the atmosphere, friendly staff, and outstanding quality of the food.  His favorite Jersey Mike's Sub sandwich is the #9 – the famous Club Supreme.  “Brookfield is a great community -- I can’t wait to introduce our amazing subs to our new neighbors,” he said.

Store hours are 10 a.m. to 9 p.m., Monday to Sunday. You can contact this store directly at (262) 641-7827. 

Jersey Mike’s, a sub sandwich franchise with more than 475 stores open and under development nationwide, has a long history of community involvement and support.  Started at the Jersey Shore in 1956, Jersey Mike’s serves authentic Northeast-style subs on fresh baked bread – the same recipe it started with over 50 years ago.  The company’s mission is to bring its customers the highest quality, freshest made sub in the industry and give back to the communities in which it operates. A store locator and franchise information for Jersey Mike’s can be found at