In the News
Jersey Mike's Subs Brings Taste of Jersey Shore to RECon 2013
May 15, 2013 • Las Vegas, NV
At Booth S494Q (located in South Hall 4), Jersey Mike’s is recreating a restaurant complete with bantering sub makers -- and most importantly, the slicer. The company plans to serve 30,000 pieces of subs, with premium meats and cheese sliced right at the booth, giving attendees an authentic taste of the Jersey Shore.
“One bite of a Jersey Mike’s sub sandwich and attendees will see why we win devoted fans from coast to coast,” said Mike Parkhill, Senior Vice President, Director of Real Estate, Jersey Mike’s. “We look forward to introducing everyone to our 57-year old proven brand that continues opening new markets as well as expanding in current ones.”
Started at the Jersey Shore in 1956, Jersey Mike's continued its steady growth in 2012 opening 92 new restaurants throughout the country, a 33 percent increase in new store growth over 2011. Jersey Mike’s expects to open more than 100 restaurants this year and is at the event seeking top locations in markets across the country. Jersey Mike’s now has 750 restaurants open and under development nationwide.
Jersey Mike’s is the 3rd fastest-growing restaurant chain with sales above $2 million, according to Technomic’s 2013 annual report of the 500 largest U.S. restaurant chains. The company was named one of the Top 5 Growth Chains in the 2012 Nation’s Restaurant News Second 100 ranking, listed as #1 in growth in U.S. Systemwide Sales (sandwich segment). The company recently opened new markets including Oregon and Nebraska, and is scheduled to open its first Manhattan location in June.
This growth is no surprise as Jersey Mike’s wins best sub awards in virtually every market it enters. Passionate Jersey Mike's fans crave their subs made Mike's Way™ with onions, lettuce, tomatoes and a signature blend of olive oil, red wine vinegar and spices, and the company’s expert sub makers will be busy sprinkling 2,400 rows of vinegar and 3,600 rows of olive oil on thousands of subs during the three days of the conference.
“Giving…making a difference in someone’s life” has always been a guiding principle at Jersey Mike’s. It’s a philosophy that Jersey Mike’s founder and CEO, Peter Cancro (who opened his first store when he was only 17 years old, before he could even legally operate the slicer), has emphasized to each and every Jersey Mike’s store owner: support the community that supports you. Since 2010, locations throughout the country have raised nearly $7 million for worthy local charities and distributed more than 500,000 free sub sandwiches to help numerous causes.
This past March, Jersey Mike’s celebrated its 3rd Annual “Month of Giving,” a national fundraising campaign, raising $1.7 million for 86 local charities.
Please join us and try our delicious subs at Booth S494Q (located in South Hall 4).
About Jersey Mike’s
Jersey Mike’s, a fast-casual sub sandwich franchise with more than 750 locations open and under development nationwide, has a long history of community involvement and support. Started at the Jersey Shore in 1956, Jersey Mike’s serves authentic East Coast-style subs on fresh baked bread – the same recipe it started with over 50 years ago. The company’s mission is to bring its customers the highest quality, freshest made sub in the industry and give back to the communities in which it operates. A store locator and franchise information for Jersey Mike’s can be found at www.jerseymikes.com.