In the News
East Coast Sub Sensation Opens Third Location In Houston
Owner Celebrates Grand Opening with Free Subs
February 24, 2012 • Houston, TX
Jersey Mike’s Subs, known for its fresh sliced/fresh grilled East Coast-style subs, officially opened its third location in Houston on February 22. Franchise owner Terry Nordenstrom held a grand opening and free sub fundraiser from Wed., Feb. 22 to Sun., Feb. 26 to support Child Advocates which speaks up for abused children who are lost in the system and guides them into safe environments where they can thrive.
The new restaurant, located at 1635 Eldridge Parkway, circulated 15,000 coupons throughout the community offering a free regular sub for a minimum $1 contribution to Child Advocates.
Started at the Jersey Shore in 1956, Jersey Mike’s continued its steady growth in 2011 opening 69 new restaurants throughout the country, a 15 percent increase overall. The popular sub shop wins best sub awards in virtually every market it enters.
Nordenstrom exemplifies Jersey Mike’s quest for excellence as it selects franchise owners who share the company's commitment to quality products and exceptional customer service and who are dedicated to giving back to the local community. In 2011, locations throughout the country raised more than $2 million for worthy local charities and distributed more than 200,000 free sub sandwiches to help numerous causes.
“I have been involved with the Big Brothers Big Sisters Program in North Dakota for more than 10 years. Making the transition to Texas, I wanted to continue positively impacting in the lives of children while supporting my new community,” said Nordenstrom. “Child Advocates is Houston's leading voice for the rights of abused children. We are honored to join them and help out in any way we can.”
Passionate Jersey Mike's fans crave their subs made Mike's Way™ with onions, lettuce, tomatoes and a signature blend of olive oil, red wine vinegar and spices. The company uses only private labeled meats and cheeses that are sliced fresh for each sub sandwich and piled high on in-store baked bread. Everything is quickly made to order for each customer, just the way the first subs were made at the original Jersey Mike's more than 50 years ago.
Nordenstrom’s history with Jersey Mike’s began in July 2011 as an area director in southeast Texas. He looks forward to expanding his reach into the market with the opening of his first Jersey Mike’s location. “Our Houston location presented the perfect opportunity to expose a wonderful community to the exceptional experience of the brand,” said Nordenstrom. “Our team looks forward to introducing the Houston and southeast Texas area to the trademark neighborly banter served up by a high-energy Jersey Mike’s team—Mike’s Way of course.”
Store hours are 10 a.m. to 9 p.m., seven days a week. You can contact this store directly at (281)-589-6453.
Jersey Mike’s, a sub sandwich franchise with more than 600 stores open and under development nationwide, has a long history of community involvement and support. Started at the Jersey Shore in 1956, Jersey Mike’s serves authentic East Coast-style subs on fresh baked bread – the same recipe it started with over 50 years ago. The company’s mission is to bring its customers the highest quality, freshest made sub in the industry and give back to the communities in which it operates. A store locator and franchise information for Jersey Mike’s can be found at www.jerseymikes.com.