In the News
Bert's Big Adventure & Jersey Mike's Subs Team Up To Help Local Kids
Fundraiser Takes Place Through Month of March
March 10, 2010 • Atlanta, GA
Jersey Mike's Subs restaurants throughout the Greater Atlanta area are joining forces in a month-long campaign to benefit Bert's Big Adventure, a local Atlanta non-profit organization founded by Q100 morning radio show host Bert Weiss and his wife Stacey. Bert's Big Adventure provides a spectacular five-day journey to Walt Disney World for children with chronic and terminal illnesses and their families. To support the charity, Jersey Mike's stores in the state will donate $1 for every #13 sub sold throughout the month of March.
"The Greater Atlanta Jersey Mike's Co-op is committed to helping Bert and Stacey with the tremendous work they are doing," said Steve Minnich, co-area director and franchisee with business partner, Jeff Sponsler. "We've watched them expand their goals from a 5-day vacation for deserving kids to also offering year-round support for current and former families. At Jersey Mike's we believe in that kind of commitment to community and we are thrilled to be able to help. We know we can make a huge difference with the support of our generous customers."
Thirty-two area Jersey Mike's stores will participate in the fundraiser, selling as many of the most popular Jersey Mike's sub as they can. The #13 is the Original Italian with an assortment of Italian meats and cheeses, onions, lettuce, tomatoes, done Mike's Way with red wine vinegar, olive oil and spices. Local Jersey Mike's stores banded together for a similar program a few years back and raised more than $20,000 for the Children's Hospital of Atlanta.
"We are really excited about this partnership. Jersey Mike's genuinely understands and believes in the Bert's Big Adventure mission, and their support throughout this month-long campaign is going to be huge for us," said Weiss.
Every year since 2003 Bert's Big Adventure has taken deserving kids with chronic and terminal illnesses and their families to Walt Disney World in Orlando. To date, 85 families have enjoyed the magical trip and the mission of the charity has grown to include additional support including quarterly reunions adventures in the metro Atlanta area.
Reaching out to the community is a key component of Jersey Mike's mission. All franchise owners find ways to support their neighbors and employees are encouraged to volunteer their time and talents as well.
About Jersey Mike's
Jersey Mike's, a sub sandwich franchise with more than 450 stores open and under development nationwide, has a long history of community involvement and support. Started at the Jersey Shore in 1956, Jersey Mike's serves authentic Northeast style subs on fresh baked bread - the same recipe it started with over 50 years ago. The company's mission is to bring its customers the highest quality, freshest made sub in the industry and give back to the communities in which it operates. A store locator and franchise information for Jersey Mike's can be found at HYPERLINK "http://www.jerseymikes.com" www.jerseymikes.com.
About Bert's Big Adventure
Bert's Big Adventure is a 501(c)(3) non-profit organization that provides a spectacular five day journey to Walt Disney World® for children with a chronic and/or terminal illness and their families. This trip and the year round programs that follow each adventure allow participants to establish lasting friendships with others facing similar challenges; experience events and venues that otherwise could not be afforded; and enjoy the gift of intimate family time together where the focus turns from living with an illness to making magical moments.
Bert's Big Adventure serves children who are between the ages of 5 and 12 years old, live in "The Bert Show" radio listening area (All the Hits Q100, 99.7 FM) in metro Atlanta, prove financial need and have never been to Walt Disney World®. Once a family has been chosen for Bert's Big Adventure, they are a Bert's Big Adventure family for life. In addition to the trip and year round programs, Bert's Big Adventure provides certain additional charitable services that are necessary to the fulfillment of its charitable purpose.